About The Dog Line

Helping Australian Dog Owners Build Better, Safer Relationships with Their Dogs Since 2003

The Dog Line has been helping dog owners understand and manage common dog behaviour and safety challenges since 2003. Our journey began with one simple goal: to help people find practical, responsible solutions before a dog's behaviour problem became so difficult that the dog was surrendered, re-homed or abandoned.

Today, we provide advice, support and carefully selected dog training and containment equipment to dog owners across Australia. From excessive barking and poor recall to boundary training and preventing dogs from escaping, our focus is on helping owners choose the right solution for their dog and situation.

Where The Dog Line Began

The story of The Dog Line started with a dog named Binty.

Binty was a medium-sized Ridgeback cross belonging to my son. He was constantly barking and disturbing the neighbours, particularly when nobody was home during the day. Like many dog owners facing nuisance barking problems, the family had already tried a range of training methods. However, without someone at home to consistently monitor the behaviour and reinforce the training, the problem continued.

Unfortunately, I wasn't able to prevent Binty from eventually being given away.

That experience highlighted a problem that is still very common today. Many loving dog owners struggle with issues such as excessive barking, escaping, poor recall and other unwanted behaviours. When these problems cannot be effectively managed, the relationship between the owner and dog can become increasingly difficult.

I decided to help by increasing awareness and knowledge about the responsible use of electronic dog training equipment and by helping owners select the most appropriate product for their individual dog and circumstances.

Practical Solutions for Common Dog Problems

After extensive research, I began sourcing products that I believed were safe, reliable, easy to use and flexible enough to address a variety of dog behaviour and containment challenges.

This led to The Dog Line offering a carefully selected range of equipment, including:

• Dog Training Collars for structured training and behaviour management

• Pet Barrier Dog Fences to help create safe boundaries and reduce the risk of dogs escaping

• Remote dog trainers to assist with recall, off-lead training and improved dog control

• Bark control collars designed to help address persistent and nuisance barking

• Other useful products designed to make life easier for both dog owners and their dogs

We understand that no two dogs, owners or situations are exactly the same. That is why we believe choosing the right equipment, using it correctly and following appropriate training guidance are all important parts of achieving the best possible outcome.

Expert Advice and Ongoing Support

One of the things that has always been important to us is providing support before and after purchase.

Our 1300 843 364 Help Line gives customers access to advice and assistance with selecting and using their equipment. Over the years, our team has helped countless dog owners work through behaviour, training and containment challenges.

We believe that the right advice can make a significant difference. By helping owners better understand their dog's behaviour and how to use suitable training or containment equipment correctly, we aim to support stronger relationships between people and their dogs.

Our dedicated and caring team is here to help you understand your options and find a practical solution suited to your needs.

Helping Keep Dogs Safe and at Home

At The Dog Line, our mission has always been about more than selling dog products.

We want to help reduce the number of dogs at risk of being re-homed or abandoned because of manageable behaviour problems. Whether a family is dealing with constant barking, a dog that repeatedly escapes, unreliable recall or difficulty keeping their dog safely contained, we believe early intervention and the right support can make a real difference.

Over more than 20 years, we have continued to grow our range of dog training, dog containment and dog care products while maintaining our focus on helping Australian dog owners find solutions that work for them and their dogs.

Giving Back to Dogs in Need

Helping dogs does not stop with the owners who contact us.

Supporting the wider dog community has also become an important part of The Dog Line's mission. For many years, we have been sponsoring and donating to dog rescue and re-homing organisations.

By supporting rescue organisations, we hope to play a part in helping dogs that have already been abandoned find new homes, while continuing our work to help owners address behaviour and containment problems before they reach that point.

Our Commitment to You and Your Dog

From our beginnings in 2003 to today, The Dog Line has remained focused on helping dog owners find practical solutions to everyday dog problems.

Whether you need help with excessive barking, dog training, recall, preventing escapes or creating a safe boundary for your dog, our team is here to provide helpful advice and quality products backed by ongoing support.

We are continually growing and improving our range, always looking for useful and practical ways to make dog ownership safer, easier and more enjoyable for both you and your dog.

Please let us know if there is anything we can do to help at any stage of your relationship with The Dog Line.

Welcome to The Dog Line

Colin Seal
Founder, The Dog Line